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Users will soon have a new feature that enables them to lessen the amount of artificial intelligence-produced media appearing in their timelines. This initiative comes as the service disclosed that it currently hosts in excess of 1 thousand million AI-generated clips.

Testing and Rollout

The update is being tested over the coming weeks before a global launch. This development comes amid a rise in AI-generated material, fueled by emerging AI video creators.

AI Content on Other Platforms

Recent reports that nearly a tenth of the most rapidly expanding content creators on another major platform only show clips produced artificially. A large amount of this material is classified as “AI slop”, a term for inferior, mass-produced content that is typically absurd or surreal.

“We know from our community that a lot of users like content made with AI tools, ranging from computer-generated images to science explainers, and we want to give people the option to adjust the amount of that, depending on their own preferences,” commented a company executive.

Volume and Proportions

The service announced that there are currently 1.3bn videos on its service labeled as artificially created. Collectively, over 100 m videos are added to the service every day, making clips made by AI a relatively small part of its overall inventory.

How to Adjust Settings

Viewers will be able to reduce or increase the volume of AI content they see by opening the topic control setting in the app and selecting the AI content topic. Additional categories that are already be adjusted under the filter encompass current affairs, clothing, aesthetics, and dance.

Content Labeling and Policies

TikTok’s policies oblige users to label “realistic” AI-made content, and it forbids malicious fake videos of well-known individuals or crisis events. Any authentic-looking artificial content that is not labeled can be removed under its terms of service.

In addition, the service will henceforth add an “AI-made” label to content created with its built-in AI features, or identified by an cross-platform project for identifying artificial media. This measure is designed to help prevent users from seeking to bypass the tagging system.

Educational Initiatives

The platform is also establishing a two million dollar educational fund for experts and groups to develop learning resources about using AI responsibly. This program will support charitable organizations specializing in training programming and robotics.

Platform Protection

TikTok has defended its content review process, following debate over plans to cut jobs for a large number of safety staff in the United Kingdom. It is set to reduce a significant number of roles in its user protection team in the UK capital, with trade unions and digital protection specialists voicing alarm that humans are being replaced by automated systems.

A senior executive stated that human moderation would still have a role, but artificial intelligence can safeguard staff by filtering out the most harmful content before it gets reviewed by people. The company announced a 76% decrease in shocking and graphic content seen by safety staff over the last 12 months due to the use of its AI tools.

It is vital to balance staff and AI to ensure user safety,” the executive stated. “We’ll have humans as involved in the system, but we further consider it’s highly necessary to reduce exposure to harmful content as rapidly, which is why a lot of the machine support is making a difference work at speed.”